People visit your website. Almost none get in touch. Nobody knows why.
Find out why visitors leave without getting in touch — then fix it.
Where attention actually goes on a landing page
Illustrative, not measured from a particular client. The pattern is the point: nearly all the attention sits at the very top, and the form further down gets a small fraction of what people assume it does.
Watch the visits that mattered. Ignore the rest.
Click maps show where interest dies, recordings show why, and a simple count shows which page is costing you the most.
- We watch real visits, sorted so we see the useful ones
- One question on the page: what stopped you?
- We name the page costing you the most
- A short list of fixes, in order of worth
Knowing exactly where you lose them, and what to change.
- 01Set it up (week 1)
We put the tracking on your main pages and sort the visits so the useful ones are easy to find.
You get: Click maps and recordings running on your top pages. - 02Watch (weeks 2–3)
Thirty to fifty real visits watched, plus one question running on the page where most people give up.
You get: Notes from every visit, and the answers people gave. - 03Work out what is wrong (week 4)
We put the three sources together: what people did, what they said, and which page costs you most.
You get: A one-page answer, with the top three problems named. - 04Say what to change (month 2)
Five to eight fixes in order of what they are worth. For the biggest two or three, a test plan.
You get: The ranked list of fixes, and how to test them.