Positioning a Key Player in Digital Waste Management
GarGeon
Waste Management
Growth Stage
Regional
GarGeon's previous website effectively failed to communicate their unique digital waste management solutions, limiting their reach and SEO visibility.
Timeline: Strategic overhaul required
The platform needed to better reflect the innovative nature of their services to attract B2B clients.
Value proposition was unclear to potential clients
Missing opportunities for "digital waste management" keywords
Not ranking for core service terms
We focused on clarifying the value proposition through design and content, then amplifying it with search marketing.
Website Redesign: Clear messaging and user-focused navigation
SEO Optimization: Targeting digital waste management keywords
Targeted Google Ads: Capturing high-intent searches for waste solutions
Completely revamped the website to showcase innovative services and streamline waste handling solutions.
Rewrote content to emphasize sustainability and cost-cutting
Implemented SEO strategy and Google Ads campaigns
This approach improved website functionality and positioned GarGeon as a key player in the digital waste management industry.
Attracting active searchers
Consistent pipeline established
Recognized as thought leader
B2B buyers in waste management value cost + sustainability
Educational content is key for innovative solutions
Search intent matches need for immediate solutions
Focus on "digital" differentiator
Use case studies to prove ROI
Target specific industry verticals
How we streamlined social media campaigns and implemented data-driven optimization for Simply Hamper, achieving an 8x ROAS and 30% increase in Average Order Value.
Helping a traditional heavy equipment provider transition online, resulting in a steady flow of new leads and expanded market visibility.
Let's discuss how we can help your business achieve measurable growth through evidence-based marketing strategies.