How is this different from normal SEO?

They overlap a lot, because AI mostly quotes pages that already rank well. But they reward different things: Google rewards links and relevance, AI rewards original research, real named experts, and a straight answer. We do both to the same pages.

How do you actually measure it?

We ask your buyers' questions ourselves, every month, across the major AI tools, and record whether you were named and how you were described. It is messier than a Google report, but it is honest.

The things AI rewards — original research, named experts, a straight answer, real mentions elsewhere — have mattered for twenty years. Whatever comes next will reward the same things. We are not chasing ChatGPT; we are making pages people and machines both trust.

Can a small Malaysian company compete here?

Yes, on the specific questions. A global brand wins "best CRM software". You can win "CRM for a Malaysian manufacturer exporting to ASEAN". AI is unusually good at surfacing the specific over the generic, and that favours a focused business.

Earned Media · AI Search Optimisation

Your buyers ask ChatGPT before they ask Google. Right now it names someone else.

Name: AI Search Optimization
Brand: Brandon Digital

Be the company AI names when a buyer asks who they should call.

Get a free AI search check See a case study

ChatGPT · Perplexity · Google AI answers

Named by namewhen a buyer asks AI who to call

People ask AI for a shortlist now. This is how you get on it.

In practice

The kind of questions buyers put to AI

Illustrative examples, not client data. Notice these are whole questions, not keywords — which is exactly how people now search.

RankQueryΔ rankSearch volume / mo

#1which b2b logistics provider in malaysia is best for sme exporters—

380

#2which erp partner should a malaysian sme manufacturer use—

290

#3who can get a kl factory iso 9001 certified quickly—

210

#2recommend an industrial automation supplier in selangor—

340

#5which marketing agency should a malaysian b2b company hire—

540

Overview The kind of questions buyers put to AI Our approach How it works Compare FAQ & pricing Get a free AI search check →

Our approach

Be the source AI quotes, not the company it skips.

AI tools decide who to name on different signals than Google does. We rebuild your pages to win those, without giving up the Google ranking underneath.

Rewrite pages as clear questions and straight answers
Back every claim with your own research and named people
Check who gets named each month, across every tool
Show up where AI reads: forums, trade press, communities

How we deliver · 5 steps

A place in the answer, when your buyer asks the question.

01
See where you stand (week 1)
We put your buyers' questions to every major AI tool and write down who gets named. Most companies start at zero.
You get: A plain list of every question, and who came up for it.
02
Rewrite the pages that matter (weeks 2–6)
Your best fifteen to twenty-five pages get a straight answer up front and the evidence underneath.
You get: Fifteen to twenty-five pages live, still ranking in Google.
03
Publish something worth quoting (weeks 4–10)
A survey of your customers, or your own operating numbers. Original research is what AI repeats most.
You get: One published study, pitched to four to eight publications.
04
Show up off your own site (weeks 6–12)
Your senior people, under their own names, in the communities your buyers read. No spam, no ghostwriting.
You get: A regular posting rhythm across four to six communities.
05
Check and keep going (ongoing)
Every month we ask the questions again and see what changed, then push where your buyers actually are.
You get: A monthly one-pager: you, versus whoever else got named.

Compare

What the same budget buys — DIY, another agency, or us.

What you pay forDIY in-houseOther agenciesBrandon Digital

Who knows how this works

A founder reading threads

A bullet in the proposal

Checked monthly, tool by tool

How the pages read

Long paragraphs, no author

Generic text, stock bios

Straight answer, named expert

Original research

None

Someone else's report, recycled

One study a quarter, yours

Knowing if it worked

Asking ChatGPT and hoping

Never actually checked

Asked and recorded monthly

Presence elsewhere

Whatever gets posted when annoyed

Ghostwritten LinkedIn posts

Your experts, under their names

FAQ

Questions buyers ask about AI Search Optimisation.

New mentions usually start appearing one to two months after the rewritten pages go live, and a meaningful share takes four to six. Google's AI answers are slower still, because they lean on rankings you have to earn first.

Ready to start?

Want to be the answer when your buyer asks an AI tool?

Get a free AI search check

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Search Engine Optimisation

Show up when someone is ready to buy what you sell — not when they are just browsing.

Content Marketing

Answer your buyers’ questions so well they arrive ready to talk price.

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